Digital Marketing Agency
Feeling a little overwhelmed by the vastness of the digital marketing world? You’re not alone. There’s a lot to consider: SEO, tracking your data, running optimal advertisements, making sure those advertisements reach the right audience — all those awesome things you have to juggle alongside actually running the day-to-day of your business. While those elements …
The No. 1 Thing Most Digital Marketing Plans Miss Read More »
As you continue to make your way through the wide world of digital marketing, at one point or another, you’re probably going to ask yourself the following: “Which is better: Paid advertising campaigns or organically growing my social media following?” Simply put, the most lucrative digital marketing plans leverage both of them together! Going farther …
8 Ways to Organically Grow Your Social Media Following in 2021 Read More »
Ever spent hours creating a company newsletter full of information you know your consumers want to know, but found that your click-through rates were less than satisfactory? You might’ve missed a key step in your marketing campaign: including videos in your emails! Including video in an email has been shown to increase click-through rates by …
The One Essential Trick to Dramatically Increase Your Email Click-through Rates Read More »
“Spicy or regular?” No matter how you take your chicken sandwich at Chick-fil-A, one thing remains true, and it’s that they’ve got A LOT to offer. That’s why the faces behind the Chick-fil-A on 620 came to our team here at OpticTour to create a Google 360 Tour! A Google 360 Tour is a virtual-reality …
If you told your January 2020 self that one year from now, you’d be sitting down looking back on all the craziness the rest of the year would bring, would you believe any of it? Needless to say, this year has been bursting at the seams with changes; not all of them welcome. Businesses all …
A Digital Marketer’s Perspective on 2020 and What Your Business Should Be Doing in 2021 Read More »
Did you know that the average person is exposed to over 5,000 advertisements every day? In today’s world, advertisements have saturated our society so greatly that we almost don’t even realize they’re there. They’ve woven their way into every corner of the physical and digital world: the billboards we pass on the highway, the videos …
Five Basics Steps to Creating Social Media Advertisements Read More »
We are a team of creative, out-of-the-box digital marketing experts who value leadership, honesty, and consistency, while knowing what it takes to deliver results.
8863 Anderson Mill Road,
Suite 117
Austin, Texas
78729
Phone: (512) 814-0270
Email: contact@optictour.com
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