With about 3.2 billion people using social media, and millennials being the leader in usage, it is essential to optimize your content on social media to grab their attention. Now that social media is crowded with walls of text on posts, video is becoming the right way to post your…

Whether you’re just starting or have been in business for years, reviews are something everyone has to deal with. Customers expect to see negative reviews for every business. However, what matters most is how you respond to the reviews. Here are some no-no’s when dealing with negative reviews that can…

When it comes to digital marketing, businesses can often become overwhelmed by the number of options at their disposal. While it might be nice to utilize various tactics and strategies to grow your business, you have to know what you are doing to succeed. Here are five common digital marketing…

The one statement that comes across to businesses on social media is that they should be following their competitors on social media. Why? Because it offers multiple benefits when managing your social media presence. Know What Works and What Doesn’t By following your competitors on social media, you can get…