Google My Business


Google My Business makes it easy to create and update your listing—so you can stand out, and bring customers in.

Discover how people find your business or store.

A Google My Business listing can be ‘social’ or ‘local’ and also ‘social & local’. There are many different kinds of pages that business owners can have. However, it needs to be verified with ‘local’ to be used with the Google Maps and Business products. Meaning, it must be connected to ‘Maps’.

Who CAN have a Google+ Local listing?

Only businesses that make in-person contact with customers qualify for a Google Places listing.

Who does not qualify to have a Google+ Local listing?

Businesses that are under construction or that have not yet opened to the public are not eligible for a listing on Google Places.
Rental or for-sale properties, such as vacation homes or vacant apartments, are not eligible to be listed on Google Maps and should not be verified. Instead, verify the listing for your sales or leasing office or offices. If you have a property with an on-site office, you may verify that office location
You can’t create Places listings for stores which you do not own, but which stock your products.
You also can’t create a Places listing for an ongoing service, class, or meeting at a location that you don’t own or have the authority to represent. Please coordinate with your host to have your information displayed on their Place Page within their Description field.

Where to listings come from?

  • Directly from business owners through Google Places
  • Third party feeds like Yellow Pages, InfoUSA, etc.
  • Manually verifying business data by the Ground Truth Local (GTL) team
  • Scraping data from websites

What is a verified Google+ local listing look like?

  • Has 4 or 5 tabs (“About”, “Posts”, “Photos”, “Videos”, and “Reviews”)
  • Google users can write reviews
  • Searchable on Maps, compatible with Google Business Photos
  • Can only be verified through a postcard PIN or by OpticTour Team
  • Has a verified check mark next to the business name

Ready to start your Project?

Our Google-certified professionals will help you develop focus, create that critical first impression, and attract and retain customers.

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